College campuses turn battleground for EV industry's talent war in India

India's electric vehicle (EV) industry is aggressively recruiting talent from engineering colleges for various roles in research and development, design, production, and management. Companies like Tata Motors, Hero MotoCorp, and Ola Electric are among those recruiting from top campuses such as NIT Calicut and IIT-BHU. The demand for EV talent has surged, signaling a positive trend in a year when overall tech hiring has been impacted. The industry's focus on hiring reflects the growing shift towards EVs in the country, especially in the two-wheeler segment.